PrimeTurn Guide
Contractor Growth Guide
How to win more jobs, raise prices, and stop competing on race-to-the-bottom platforms.
Bids that actually win
- Respond within 30 minutes — speed beats price 70% of the time
- Lead with the outcome, not the line items
- Always include 3 photos of similar past work
- Quote a clear scope, materials, and timeline
- Offer 2 options: standard and 'best value'
Profile, photos & trust signals
- Verified ID badge — non-negotiable
- Insurance and license uploaded and current
- 10+ project photos minimum, before/after preferred
- Ask every happy client for a review within 24 hours of completion
- Reply publicly to every review, positive or negative
Pricing without leaving money on the table
- Charge for estimates over 30 minutes (or roll into the bid)
- Use price tiers: good / better / best
- Anchor with the premium option first
- Bake in a 10–15% buffer for surprises
- Raise prices 10% every 12 months — clients expect it
A referral pipeline that compounds
- Ask every client: 'Who else needs this work?'
- Partner with 2–3 realtors for steady listing-prep work
- Send a thank-you card + business cards after every job
- Consider offering your own referral thank-you to past clients who send work your way
- Track everything in one place — PrimeTurn dashboard or a simple sheet
Stop competing on Angi/Thumbtack-style platforms
- Pay-per-lead burns money on tire-kickers
- Build your own profile + reviews — they compound, leads don't
- Subscribe-based platforms (like PrimeTurn) protect your margin
- Always own the customer relationship after the first job
Ready to put this into action?
PrimeTurn is the marketplace where homeowners, realtors, and contractors actually get things done.